Micro.blog

Imakoo – iOS

Issue:
Imakoo, a French language publisher of puzzle books wanted a tile-based game app for a word puzzle platform published in France.

Implication:
Unless they could bring this new app to market on time, Imakoo would lose an opportunity to increase their share and cede ground to their competitor in the French market.

Solution:

We built a visually stunning, native iOS puzzle app, where the user drags picture tiles onto variable grids to form phonetic words. Puzzles are loaded from xml files, allowing users to purchase variations and additional levels. The xml game files were also used on an online game platform.

Result:
The app was a profound success. Completed on time and under budget, Imakoo sales spiked and the brand enjoyed increased awareness during the period the app was promoted.

April 28, 2011