This afternoon my pal Gerry and I were all primed and prepped to buy WWDC 2013 tickets this when they went on sale (10am PDT). “I have a bad feeling about this,” was what I was feeling. At precisely 1pm EDT we started refreshing the web site when the “Buy Now” button appeared. We both punched the button and each saw the WWDC 2013 ticket in our carts.
We then simultaneously proceeded to the web site’s checkout. But wait! Even though we had both already logged into our developer accounts, we were asked to log in again – to confirm the purchase. We entered our credentials and were told that, “there was a problem” with our Apple IDs – keep in mind that I normally login to Apple several times a day.
“Huh,” I thought. I entered the credentials again. However once again I was told there was a problem with account. Next the Apple Store hiccuped and we were both simultaneously told that there was nothing in our carts. The tickets were “Sold Out“. It was now 1:03PM.
Gerry looked up at me and said, “Well, thanks for the coffee!” Despondently we parted ways, and went about our days.
At 5:35PM I got a call from San Jose. I rarely answer calls from the states. They’re often Indian developers offering off shore development. Today I took the call. The lady on the phone identified herself as calling from Apple Developer Support. She said they had noticed that I was having trouble purchasing a ticket to WWDC. She went on to say that they did have a ticket set aside for me and that I would receive an email with instructions on how to complete the purchase.
That is unbelievable customer support. For all intents and purposes hundreds of developers had also had similar experiences. Apple was calling each of us to give us a chance to complete the purchase. Who does that? Apple that’s who. Incredible.
We’ve started a Facebook poll, to track other’s experiences: